by Ecotourism Australia | Mar 6, 2024 | Article
Australians love caravanning and camping. It is affordable, family-friendly and often a convenient and relaxing way to experience the unique and stunning natural environments of Australia.
It’s no surprise it’s one of our favourite holiday types, in 2022 Australians spent more than 60.9 million nights on caravan and camping trips.
Caravan and holiday parks are frequently the gateway to our regions and nature-based tourism operators, and Caravan Industry Association of Australia (CIAA) are on a mission to make the sector more sustainable by partnering with Ecotourism Australia to provide a sustainable tourism pathway for their members.
Chief Executive Officer of CIAA, Stuart Lamont says “This partnership is key to support the industry sector. Caravanning and camping have immense potential to be part of the growing responsible travel movement in Australia and lead regional small to medium-sized business toward innovative sustainability.”
While, implementing sustainable practices can be challenging, the reward is well worth the time and effort. By making efforts to improve your sustainability, you can strengthen your business’ resilience in times of crisis, create a more positive image of your business and meet the growing demand for sustainable tourism accommodation and experiences.
Reports show that visitors want sustainable options now more than ever; one Expedia report even found that three in five travellers chose environmentally friendly lodging in recent years. Sustainability is no longer a ‘nice to have’ and indeed it is now a ‘must have’ for all tourism businesses. It just makes good business sense.
We asked some ECO Certified caravan parks to share why sustainability is important to them and how it has helped their business to thrive. Here’s what they said:
Townsville Eco Resort

Having owned the park since 2014, Martin and Fiona Lidgett saw the value of implementing sustainable practices early on and the park is now a leader in sustainable tourism. Implementing numerous initiatives across areas of water, waste and energy have led to direct cost savings for the business:
Water reduction and re-use policies has resulted in no toilet taxes and reduced development infrastructure costs.
Installation of 19.8 kw of solar in 2018 has saved them up to $4k a month in electricity bills.
Their innovative introduction of white roofs across all their built infrastructure helps cool the park and reduce their energy usage.
Incredibly, they’ve seen an increase in wildlife that inhabits the park, creating unforgettable experiences for their guests as a result of their environmental initiatives.
Increased collaboration with Caravanning Queensland, their regional tourism organisation, Townsville Enterprise, and the Townsville City Council has enabled them to build their industry network and get involved with local initiatives. They have also achieved Advanced Ecotourism Certification with Ecotourism Australia and waste and energy stars from CCIQ Ecobiz in recognition of their sustainability efforts.
Fiona says all of these initiatives have enabled them to obtain dramatic financial savings and greater resilience during weather events to remain operational.
Fiona’s top tip: You don’t have to be perfect from the beginning. Start small and build on that over time.
Big 4 Adventure Whitsunday Resort

Based within the Great Barrier Reef region, Big 4 Adventure Whitsunday Resort owner Greg McKinnon understands the importance of protecting the area’s ecosystems. Their sustainability messaging flows through the entire business, and they’ve found customers notice this.
Greg’s first piece of advice for businesses new to sustainability is to develop an Environmental Management Plan (EMP). This helped their business identify and measure sustainable activities, inform their core messaging and business strategies, and achieve buy-in from staff.
His second piece of advice is to look at all your business activities and developments with a lens of sustainability. There are so many options which meet both financial and environmental requirements if you do the research. For example, in December 2022, the resort switched from individual cabin bathroom amenities to refillable pump stations, diverting 19,536 single use plastic containers from landfill – a significant financial and environmental saving.
Finally, making a positive impact can be innovative and fun! They’ve introduced food scrap buckets in their kitchens, so guests can feed the furry friends at the resort’s Animal Park. This simple action has the dual benefit of reducing food waste and creating a positive guest experience.
Advancing and promoting their sustainability measures and ECO Certification has helped to attract visitors to the resort and appropriate messaging helps guests make a positive impact.
Greg’s top tip: Personalise your activities to your region and business, there’s no one way to do sustainability and your approach may be different to others.
Are you a member of the Caravan Industry Association of Australia and want to start your sustainability journey? Ecotourism Australia can help you get started with the Strive 4 Sustainability Scorecard and our range of Certifications. CIAA members that start their journey with the Strive 4 Sustainability Scorecard before progressing to Certification are eligible for an exclusive Certification discount. Contact us today for more information.
Interested to learn more about sustainable tourism and what it means for your business? Join us at the Global Sustainable Tourism Summit in Brisbane on 4-6 June.
References: Caravan Industry Association of Australia
by Ecotourism Australia | Feb 28, 2024 | Media Release
Queensland tourism businesses can apply for newly released funding from the Queensland Government for their ECO Certification or Sustainable Tourism Certification application and audit fee, renewal fee and/or Strive 4 Sustainability Scorecard registration.
The Queensland Department of Tourism and Sport has today released a $2 million Tourism Business Capability Subsidy for Queensland tourism businesses to further their development in essential areas, including sustainability and ecotourism. The subsidy is designed to boost the growth of Queensland’s tourism industry to directly support Towards Tourism 2032 – Transforming Queensland’s visitor economy future, a tourism industry strategy. Eligible businesses can apply for up to $2,000 (excluding GST) in funding.
Ecotourism Australia’s Chief Executive officer, Elissa Keenan, said this was a prime opportunity for Queensland’s eco and sustainable tourism businesses.
“This subsidy is importantly supporting Queensland tourism businesses to begin and grow on their sustainability journey with Ecotourism Australia’s globally recognised Certifications and the pre-certification benchmarking program, Strive 4 Sustainability Scorecard,” said Ms Keenan.
“Queensland is well placed as a leader in sustainable tourism and we proudly certify 212 businesses across the state as ECO Certified or Sustainable Tourism Certified.
“We encourage all our existing Certified and applying operators, and businesses in the Strive 4 Sustainability Scorecard program, as well as any others interested in progressing their sustainability credentials to investigate this grant opportunity and further their business development,” said Ms Keenan.
The Subsidy will support sole traders, micro, small and medium-sized tourism and event businesses to undertake targeted accreditation and/or training programs to help businesses deliver exceptional experiences and exceed visitor expectations.
In addition to Ecotourism Australia’s Certifications and Programs, businesses can also use the funding for accreditation and training including in trade distribution, cultural understanding and accessible tourism.
Applications open 28 February and close 27 March with outcomes advised 5 April 2024.
END
by Ecotourism Australia | Jan 17, 2024 | Media Release
Ayers Rock Resort, Uluru has proudly achieved both Advanced Ecotourism and Respecting Our Culture Certification to become the first ECO Certified business of 2024.
Ayers Rock Resort is one of Australia’s most significant tourism operators, marking it’s 40th anniversary this year. It is managed by Voyages Indigenous Tourism Australia – a wholly owned subsidiary of the Indigenous Land & Sea Corporation (ILSC) – together with the Mossman Gorge Cultural Centre in Far North Queensland. Mossman Gorge Cultural Centre holds Advanced Ecotourism and Respecting Our Culture certification and is recognised as a Green Travel Leader for its more than ten years of certification.
As Voyages operates in some of Australia’s most sensitive ecosystems and culturally significant destinations, obtaining Ecotourism certification supports the organisation’s goal of ensuring these locations are protected for future generations to experience and enjoy.
“We’re incredibly proud Ayers Rock Resort has now been ECO Certified, alongside sister property Mossman Gorge Cultural Centre. We believe responsible tourism is the only way forward for our industry and our planet, which is why we’re committed to respectful, cultural tourism that cares for Country and community. This achievement is a testament to all the team who work so hard every day on our sustainable journey,” said Matt Cameron-Smith, CEO of Voyages Indigenous Tourism Australia.
Chief Executive Officer of Ecotourism Australia, Ms Elissa Keenan, said this was a wonderful reinforcement of the significant sustainability initiatives implemented at the resort.
“Voyages is a strong leader when it comes to sustainability and community focused initiatives, and we are honoured to have Ayers Rock Resort formally achieving Advanced ECO Certification as well as Respecting our Culture (ROC) with Ecotourism Australia.”
“Voyages have committed to sustainable tourism practices for a long period with the Mossman Gorge Centre ECO Certified since 2008. We are delighted to acknowledge and recognise Ayers Rock Resort with global best practice certification.”
Alongside its sustainability initiatives of an onsite solar field, drive-through recycling centre and wildlife conservation programs, Ayers Rock Resort offers respectful and responsible cultural tourism in the spiritual heart of Australia, the iconic Red Centre. Simply by staying at Ayers Rock Resort or experiencing one of Voyages’ many tours, unique dining experiences and art, visitors can experience Uluru in immersive ways whilst supporting local communities, contributing to cultural preservation and leaving a low-impact environmental footprint.
The organisation’s strong commitment to social responsibility means ongoing investment to support the improvement of cultural tourism facilities as well as Indigenous training and employment across Australia. By visiting Kulata Café at Ayers Rock Resort, guests help to empower a growing Indigenous workforce by providing on-the-job experience for trainees of Voyages’ National Indigenous Training Academy (NITA). Now in its 11th year, so far over 650 young Indigenous and Torres Strait Islanders have graduated with market-leading qualifications in tourism and hospitality.
Through the Anangu Communities Foundation, Voyages funds projects that have a positive impact on the health, education and culture of Anangu. Since its introduction in 2003, the Foundation has injected over $3 million into vital projects in the region.
And through the Gallery of Central Australia (GoCA), remote communities throughout Central Australia benefit from direct and ethical art sales, with 22 Indigenous community Art Centres now showing their artists’ works at the gallery.
Cultural sustainability at Voyages also extends to tours and experiences. Notably Ayers Rock Resort is home to the ground-breaking Wintjiri Wiru, which sees choreographed drones, lasers and projections take flight to illuminate the desert sky with an ancient Anangu story. Visitors can see and hear, in local Pitjantjatjara language, the ancient Mala creation story, immersing themselves in living history and connecting them authentically to Country and culture.
Wintjiri Wiru is the first time an Indigenous story has been told through such technology at this scale and frequency performed on a regular basis anywhere in the world. Every guest who experiences Wintjiri Wiru plays a role in delivering long-term benefits to Anangu.
ECO Certification, first launched by Ecotourism Australia in 1996, was the world’s first national ecotourism certification program and aligns with global best practice sustainable tourism standards. There are currently more than 1,800 ECO Certified accommodation and experience products around Australia.
END
Media Contacts
Ecotourism Australia – Georgie Snare, Communications and Events Officer e: georgie@ecotourism.org.au ph: 07 3256 6777
Voyages Indigenous Tourism Australia – Anna Bathgate, Director PR and Corporate Communications e: media@voyages.com.au ph: +61 409 340 729
Download Media Release
by Ecotourism Australia | Jan 1, 2024 | Article
Novotel Cairns Oasis Resort has achieved Ecotourism Australia’s Sustainable Tourism Certification becoming the first resort in North Queensland to hold this prestigious certification.
As the sixth Accor property to achieve Sustainable Tourism Certification, Novotel Cairns Oasis Resort joins a growing cohort of sustainably focused urban hotels that meet international best-practice sustainability standards against environmental, social, cultural and sustainable management pillars.
Novotel Cairns Oasis Resort General Manager, Shelly Cuthbertson, said they were thrilled to announce their certification achievement.
“Becoming the first Sustainable Tourism Certified resort in North Queensland is an achievement we are immensely proud of,” said Ms Cuthbertson.
“Our hotel has been on a dedicated journey of sustainability over the past few years, and we have developed several initiatives to support our local community and minimise our impact on the environment. Being nestled at the gateway to the iconic Great Barrier Reef motivates us to identify innovative sustainability solutions, including our biodiversity reef restoration program, partnership with ecoSPIRITS and Indigenous employment scheme.”
Elissa Keenan, Chief Executive of Ecotourism Australia, said the resort’s certification achievement is helping to solidify the region as a sustainable urban destination as well as a sustainable nature destination.
“We are pleased to see the Novotel Cairns Oasis Resort achieve one of the first Sustainable Tourism Certifications in the region and join more than 70 existing ECO Certified operators in Tropical North Queensland,” said Ms Keenan.
“As the demand for sustainable tourism experiences continues to grow, it is great to see the enthusiasm from non-nature-based experiences and accommodations to become sustainability leaders through globally recognised certification standards that provide assurance to their guests.”
Mark Olsen, Chief Executive Officer of Tourism Tropical North Queensland offered his congratulations to the resort for their certification accomplishment and their contribution to the ongoing sustainability story of Tropical North Queensland.
“The Great Barrier Reef is a drawcard for visitors from around the world who are seeking experiences and accommodations that contribute to the sustainability of the destination. Our region is proud to have one of the highest concentrations of certified tourism businesses in Australia,” said Mr Olsen.
Ecotourism Australia launched the Sustainable Tourism Certification program late last year to provide non-nature-based tourism businesses the opportunity to achieve credible and independently verified certification that meets globally recognised sustainable tourism standards.
Earlier this year, Ecotourism Australia entered into a strategic partnership with Accor to independently certify their Australian and Pacific properties as Sustainable Tourism Certified or ECO Certified. Novotel Cairns Oasis Resort joins five other Accor properties that have achieved Ecotourism Australia’s Sustainable Tourism Certification standard.
Learn more about the Novotel Cairns Oasis Resort on the Green Travel Guide.
END
Media contacts
Ecotourism Australia: Georgie Snare, Communications and Events Officer e: georgie@ecotourism.org.au ph: 07 3256 6777
Novotel Cairns Oasis Resort: Suzy Raymer, Portfolio Director of Brand, Marketing, Digital & Communications e: Suzy.Raymer@Accor.com ph: 0450 991 183
by Ecotourism Australia | Dec 8, 2023 | Article, Media Release
63 awards, including 35 gold, 12 silver and 16 bronze, were presented to 49 ECO Certified and Sustainable Tourism Certified operators at the 2023 state tourism awards season.
Winners were represented across 23 categories, demonstrating the diversity of our certified operators. Eight certified businesses achieved Hall of Fame status for consecutive wins in their category. Congratulations to all our Certified operators that placed at the state tourism awards.
Read the full list of winners below.
Western Australia
Willie Creek Pearls
- Gold – Tourist Attractions (Hall of Fame)
- Bronze – Tourism Retail and Hire Services
Live Ningaloo
- Gold – Ecotourism (Hall of Fame)
Busselton Jetty
- Silver – Excellence in Accessible Tourism
Rottnest Island Authority
- Bronze – Major Tourist Attractions
- Bronze – Self-contained Accommodation
Finalists:
- Cape to Cape Explorer Tours
- Karijini Eco Retreat
- Tree Chalets
- Naturaliste Charters
- Pemberton Discovery Tours
New South Wales
Sydney by Kayak
- Gold – Ecotourism
- Gold – Take 3 For the Sea Award for Visitor Litter Prevention
Vision Walks – Eco Tours
- Gold – Tour and Transport Operators
- Silver – Ecotourism
Wajaana Yaam Gumbaynggirr Adventure Tours
- Gold – Excellence in Aboriginal and Torres Strait Islander Tourism Experience (Giingan Gumbaynggirr Cultural Experience)
- Bronze – Adventure Tourism
Central Coast Council
- Gold – Local Government Award for Tourism
Diamond Waters Treehouse Retreat
- Gold – Unique Accommodation
Moonshadow – TQC Cruises
- Gold – Major Tour and Transport Operators
Taronga Western Plains Zoo
- Silver – Major Tourist Attraction
Tweed Eco Cruises
- Silver – Tour and Transport Operators
Kestrel Nest EcoHut and Highfield Farm and Woodland
Navigate Expeditions
South Australia
Monarto Safari Park
- Gold – Major Tourist Attraction
- Silver – Excellence in Accessible Tourism
- Voter’s Choice Award – Experiences and Services
Bendleby Ranges
- Gold – Adventure Tourism (Hall of Fame)
Big Duck Boat Tours
Adelaide Zoo
- Silver – Cultural Tourism
Camel Treks Australia
Northern Territory
AAT Kings – Inspiring Journeys
- Winner – Major Tour and Transport Operator
Lords Safaris
- Tourism Minister’s Perpetual Trophy
Nitmiluk Gorge and Cicada Lodge
- Winner – Tourism Restaurants and Catering Services
Trek Larapinta
World Expeditions Australian Walking Holidays
- Winner – Adventure Tourism
Tasmania
Pennicott Wilderness Journeys
- Gold – Major Tour and Transport Operators
- Chair of Judges Award for Positive Impact Tourism
Tasmanian Walking Company
- Gold – Ecotourism (Hall of Fame)
Tarkine Trails
Victoria
- Parks Victoria
- Gold – Ecotourism
Absolute Outdoors and Grampians Peaks Walking Company
- Bronze – Adventure Tourism
Phillip Island Nature Parks
- Bronze – Major Tourist Attractions
Queensland
Big 4 Adventure Whitsundays Resort
- Gold – Excellence in Accessible Tourism
- Gold – Caravan and Holiday Park
Fun Over 50 Holidays
- Gold – Ecotourism
- Gold – Cultural Tourism (Hall of Fame)
Ocean Rafting
- Gold – Adventure Tourism
- Gold – Major Tour and Transport Operators
Bundaberg Rum Visitor Experience
- Gold – Tourist Attractions (Hall of Fame)
Currumbin Wildlife Sanctuary
- Gold – Major Tourist Attractions (Hall of Fame)
Magnums Unique Accommodation Airlie Beach
- Gold – 3-3.5 Star Accommodation
Narrows Escape Rainforest Retreat
- Gold – Hosted Accommodation
Sea World Cruises
- Gold – Tourism Restaurants and Catering Services
Sofitel Brisbane Central
- Gold – Business Event Venues
Paronella Park
- RACQ People’s Choice Award – Experiences and Services (Hall of Fame)
- Silver – Cultural Tourism