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Why Sustainability Should Be Your Top Priority in 2025

As we enter 2025, it is evident that sustainability isn’t just a buzzword - it’s a business essential. With 75% of global travellers saying they want to travel more sustainably over the next 12 months (Booking.com 2024 Sustainable Travel report), it’s clear that responsible travel is here to stay. Is your tourism business prepared to meet this growing demand? If ...