by Ecotourism Australia | Aug 9, 2023 | Article
Twelve eco and nature-based tourism businesses have cemented their legacy as leaders in Australia’s sustainable tourism industry by achieving 20 years of ECO Certification and entering Ecotourism Australia’s prestigious Hall of Fame in 2023.
A further 23 ECO Certified tourism operators have been recognised as “Green Travel Leaders” for their 10 years of certification.
Ecotourism Australia CEO Ms Elissa Keenan congratulated these operators for their outstanding efforts over a significant period.
“Our new Hall of Fame entrants have been ECO Certified for more than twenty years and are among Australia’s first sustainable tourism innovators. They join 50 operators who been awarded Hall of Fame status since 1997.
“Similarly, our Green Travel Leaders, who are tourism businesses that have reached a decade of ECO Certification, should be commended for their continuous commitment to global sustainability standards,” Ms Keenan said.
“With travellers increasingly seeking transformative and sustainable experiences that make a difference, these operators are at the forefront of world-class sustainability leadership.
Ecotourism Australia’s ECO Certification program standard is recognised by the Global Sustainable Tourism Council (GSTC). The certification not only provides operators with key business development tools and equips them to champion their dedication to sustainability in tourism, but it ensures continuous accountability towards long-term sustainability goals.
The Retreat Manager of Western Australia’s Forest Rise Retreat (a Hall of Fame entrant) Mr Benson Holland believes all businesses should be aiming for sustainability.
“[ECO Certification] gives our team a sense of pride and responsibility with the product we offer,” said Holland. “It also gives assurance to our guests that we are committed to a sustainable future and a great point of difference against our competitors.
Joh Bloomberg, Safety, Environment & Community Manager at Tasmanian Walking Company, this year recognised as a Green Travel Leader says, “Certification has acted as a super helpful signpost, pointing out which direction we should walk in!”
Bloomberg continues, “By using the Ecotourism Australia accreditation and certification process we have been able to anchor our passion and ideas in a solid, usable, and useful framework that helps us build on our current initiatives and shows the way for continuous improvement across the business.”
Operations Manager Marie Hiles from Green Travel Leader business Tribal Warrior in New South Wales said, “As an Aboriginal-owned and operated business our core beliefs really align with Ecotourism Australia as connecting to culture and connecting to country is what we provide.”
Ecotourism Australia has more certified more than 1,800 tours, attractions, accommodation providers and experiences across the country. 56% of certified operators have been certified for over 10 years, and just over 60 businesses have reached over 20 years of certification, demonstrating a profound commitment to sustainability as a core component of nature tourism businesses.
2023 is a milestone year for Ecotourism Australia, with 14 businesses noted for reaching 25 years of ECO Certification. Already recognised in the Hall of Fame, these operators are the original pioneers of ecotourism globally.
“As an ecotourism leader, we are driven by a sustainability mission which sees us continuously challenging ourselves to learn and improve how we operate,” stated Richard Berman-Hardman, General Manager of Skyrail Rainforest Cableway in Queensland.
“We are also privileged to have the opportunity to connect thousands of people from all over the world with the story of the oldest, most important rainforest environment on Earth and we are committed to raising awareness and delivering an experience which builds enthusiasm and passion for the ecosystem we present.
“We feel that Ecotourism Australia understands this and shares our vision for a progressive, sustainable mindset within the visitor economy. ECO certification provides assurances to prospective visitors that they are choosing an ethical, well managed product and we couldn’t imagine operating without this seal of approval.”
All operators certified by Ecotourism Australia are featured on the all-in-one sustainable travel platform, the Green Travel Guide. The Green Travel Guide allows travellers to find over 1,800 certified and sustainable experiences across Australia and book directly with operators.
25+ years certified
Queensland
Quicksilver Connections
Wavedancer – Low Isles
Binna Burra Mountain Lodge
Kingfisher Bay Resort
Skyrail Rainforest Cableway
Tour Gold Coast
Ocean Rafting
O’Reilly’s Rainforest Retreat
Wildlife Habitat
Canopy Rainforest Tree Houses & Wildlife Sanctuary
Wavelength Reef Cruises
Victoria
Gippsland High Country Tours (After 32 years of operating, Gippsland High Country Tours have decided to close their doors. We thank them for their contribution to certified sustainable tourism as one of the first operators to achieve ECO Certification.)
South Australia
Exceptional Kangaroo Island
Northern Territory
Gecko Canoeing and Trekking
Hall of Fame entrants 2023
(20 years of ECO Certification)
Western Australia
Forest Rise Chalets & Lodge
Kimberley Quest
The Great Escape Charter Company
Three Islands Whale Shark Dive
Ningaloo Coral Bay Boats
Go Wild Adventure Tours
Queensland
Hervey Bay Whale Watch
Tallship Adventures & Tallship Derwent Hunter
South Australia
Arkaroola Wilderness Sanctuary
Rawnsley Park Station
Northern Territory
Alice Springs Desert Park
Australia-wide
Coral Expeditions
Green Travel Leader 2023
(10 years of ECO Certification)
New South Wales
Tribal Warrior
Simmo’s Offroad Tours
Broger’s End Kangaroo Valley
Diamond Waters Treehouse Retreat
Oakvale Wildlife Park
Spirit Safaris
Noonaweena
AquaFun Avoca Lake
Queensland
Tasman Venture
Horizon Guides
Australian Sunset Safaris
Whitsunday Escape Pty Ltd
Queensland Japanese Services
Tasmania
Tasmanian Expeditions
Tarkine Wilderness Lodge Meunna
Tasmanian Walking Company
Freycinet Experience Walk
South Australia
Temptation Dolphin Cruise
Victoria
Torquay Surfing Academy
Western Australia
Absolute Ocean Charters
Northern Territory
Cicada Lodge
Australia-wide
World Expeditions & Australian Walking Holidays
Untamed Escapes
Cover image: Jacqui Way Photography for Rawnsley Park Station, SA.
END
Media Contacts
Ecotourism Australia: Georgie Snare, Communications and Events Officer, (e): georgie@ecotourism.org.au (ph): 07 3256 6777
by Ecotourism Australia | Jul 31, 2023 | Article
Ecotourism Australia is honoured to welcome Robert Taylor, proud Nhanda Yamaji man and CEO of Western Australian Indigenous Tourism Operators Council (WAITOC), to the Ecotourism Australia Board of Directors.

Robert brings more than 38 years of expertise in the hospitality and tourism industry having owned and managed a diverse range of businesses across the sectors. Robert has worked for the past eight years as Chief Executive Officer of WAITOC raising the profile of Indigenous tourism in Western Australia. He successfully delivered the Aboriginal Tourism Development Program which has grown 39 new Aboriginal businesses and supported First Nations employment across Western Australia.
Chair of Ecotourism Australia, Dr Claire Ellis said the appointment was welcomed by the Board.
“As an organisation, we are committed to supporting tourism businesses with continuous improvement across the four pillars of sustainability, of which cultural engagement and respect is a significant aspect.
Robert’s vast knowledge and experience in Indigenous tourism will ensure Ecotourism Australia remains at the forefront of sustainability in Australia and internationally. We are pleased to welcome Robert to the Ecotourism Australia Board of Directors.”
Over the course of his career, Robert has established himself as a leading advocate to government for Indigenous tourism across Australia. His appointment to the Board will strengthen Ecotourism Australia’s foothold as a global leader in eco and sustainable tourism and ensure our cultural sustainability standards align with best practise First Nations collaboration and engagement.
“I am pleased to join the Board of Ecotourism Australia and help further shape the future of this reputable organisation. I look forward to advancing Ecotourism Australia’s influential work in responsible tourism and making a positive difference by imparting a First Nation’s perspective to their strategic planning and future direction,” Mr Taylor said.
Robert is a trusted voice to state and federal governments advocating for funds and support for Indigenous tourism development and promotion across Australia and successfully advocated for $40 million investment into Aboriginal tourism nationally. He worked with the Western Australian government to help develop the Jina: WA Aboriginal Tourism Action Plan 2021-25, a $20 million investment into Aboriginal tourism for the state.
Dr Ellis also acknowledged the recent resignation of Directors Innes Larkin from Mount Barney Lodge who has been on the Board since 2016 and has held ECO certification for more than 20 years, and Dr Noreen Breakey from the University of Queensland, who has been on the Board since 2019.
“We are deeply grateful to both Directors for their energy, commitment, and contribution to Ecotourism Australia. They have supported the organisation during a period of significant growth and brought unique and credible perspectives from a certified operator, business, academic and industry view,” Dr Ellis said.
“We look forward to ongoing connections with both as they continue to be leaders in their fields and champions of sustainable tourism and positive impact tourism work.”
There will be three Director positions available for election at the 2023 Ecotourism Australia Annual General Meeting in October.
END
by Ecotourism Australia | Jul 18, 2023 | Case Study
Byron Bay, the Hunter Valley, Mudgee and Camden – NSW | Burketown (Moungibi) – QLD
In 1980, a group of adventurous travellers boarded Australia’s very first passenger balloon ride, marvelling at views of New South Wales’ incredible landscapes like nobody had seen them before. That ride was operated by Balloon Aloft, and they haven’t stopped creating memorable experiences since.
As trailblazers in adventure tours, Balloon Aloft is now also the first balloon ride operator to complete Ecotourism Australia’s Strive 4 Sustainability Scorecard.
“At Balloon Aloft we recognize that sustainable tourism is essential for the future of our planet so we are committed to preserving the environment and promoting sustainability through a range of initiatives,” stated Balloon Aloft Marketing Manager, Michelle Wills.
Relying on Australia’s pristine natural landscapes when curating experiences, they make it their responsibility to ensure their operations are as sustainable as possible to protect the local environment, community, and cultures.
Taking the Strive 4 Sustainability Scorecard allowed the team to take a deeper look into how well they were addressing the four pillars of sustainability and was an approachable sustainability assessment before progressing to global best practice sustainability standards through one of Ecotourism Australia’s certification programs.
Wills stated, “We have been interested in applying for Ecotourism Australia certification for a number of years as part of our commitment to sustainability. We saw the scorecard program as the first step in our aim to achieving this.”
The team discovered a lot to celebrate in their scorecard report, which became a detailed account of their achievements in striving for a more sustainable future.
Balloon Aloft’s partnership with Greenfleet means they offset all carbon emissions from their activities, including each ticket that’s purchased with them. At their on-ground head office and balloon storage location in the Hunter Valley, the company are using an 8.4 kW solar grid system to further reduce emissions made by day-to-day operations.
The company is entirely reliant on collected rainwater which they use for cleaning, drinking, and even store for firefighters if the area is affected by bushfires. They are proud Sea Shepherd Ambassadors too and nurture their surrounding ecosystems by planting native trees and removing non-native plant species on their 50-acre property.
Wills said, “The insights produced by our report were incredibly helpful and reinforced that we were on the right track with our sustainability and environmental management programs. It also allowed us to see where we had room to improve moving forwards and motivated our whole team to do even better with our sustainability efforts.”
But sustainability is a journey, and there are always more avenues to explore.
“The process of addressing each criteria was a good way of reviewing all our sustainability goals and checking these against our results,” stated Wills. “It also gave us further ideas as to how we can continue to refine our existing measurement and review practices so that we can continue to improve our sustainability processes in the future.”
Wills also noted that Ecotourism Australia’s online portal made completing each criteria simple and straight-forward, giving them confidence that they were on the right track. “Throughout the submission process, we were able to click through to get tips on best practices as well as guidance on what should be included in each section.”
Thanks to Ecotourism Australia’s partnership with Big Red Group and the Australian Tourism Data Warehouse (ATDW), Balloon Aloft can be found proudly displaying their Strive 4 Sustainability Scorecard. Check out their sustainability page to learn more about how they strive for tourism sustainability: https://balloonaloft.com/sustainability/
Balloon Aloft completed their Strive 4 Sustainability Scorecard on 10 July 2023 and is a snapshot of their current sustainability practices. The scorecard is not a certification and is valid for 12 months upon completion.
Ecotourism Australia invites you to attend our Annual General Meeting (AGM) at 11 am AEST on Monday, 20 October 2025, hosted online via Zoom. This is an important opportunity for members to engage in the governance of our organisation and shape its future direction.At this year’s AGM, the Board of Ecotourism Australia will present a proposed new Constitution for member approval.
The proposed Constitution has been designed to:
- Introduce a balanced structure of member-elected Directors (maximum 5) and Board-appointed Directors (maximum 4)
- Update Director terms from 2 years to 3 years, with a maximum of two terms (6 years total)
- Meet current regulatory requirements for a Company Limited by Guarantee
- Be modernised and contemporary to meet Ecotourism Australia’s strategic imperatives and our objectives
- Provide a streamlined and concise governance framework.
As required under the Corporations Act 2001, the new Constitution must be formally adopted by members through a special resolution at the AGM. This means that at least 75% of members present and voting will need to support the resolution for it to pass. Your vote is therefore important in shaping the future governance of Ecotourism Australia. The draft Constitution is available for download below.
We have an Expression of Interest (EOI) for Directors for the Ecotourism Australia board. Please note that while EOIs will be open, no new Directors will be appointed before the AGM.
Your participation is vital to ensure our governance reflects the strength, professionalism and sustainability goals of our membership.
Thank you for your continued support of Ecotourism Australia. We look forward to your involvement at the AGM.